I was excited to have been asked to take over Caran d’Ache’s Instagram account this whole week, ending today.
Caran d’Ache is one of those luxury family Swiss brands with a loyal following since its inception in 1915.
They produce art, drawing and writing instruments of the highest quality, from pencils to pens ( roller balls and fountain) to inks and paints.
Caran d’Ache has produced many patented inventions, such as the Fixpencil and Neocolor for writing and colour.
I still have fond memories of my childhood tin of Caran d’Ache pencils, carrying them around with my colouring books. This tradition has now been passed down to my own children. For the instagram takeover, I wanted to create images that portrayed the products well.
I felt it was important to maintain Caran d’Ache’s branding, but I also wanted to inject a bit of my own aesthetic and style into the mix. After all this was the #LittleBigBellxCarandAche takeover right?
In addition to the photos already posted on Instagram, you will get to see all the extra unseen images that I created for Caran d’Ache.
I present to you the Caran d’Ache Prismalo Aquarelle (above). These are water soluble pencils, so can be used for wash drawings or watercolour effects.
I thought it would be fun to style the pencils as a gift.
I wrapped the pencils around a jar and secured them with an elastic band. I then tied a pretty bow around them.
You can put some water and pretty floral blooms into the jar to present as a gift.
Why banish the pencils away when you can display their pretty colours and have them so accessible. This would look great on the workspace table don’t you think?
The jar can also be used to store your other writing instruments. The Prismalo Aquarelles come in so many colours. You can get box sets up to 80 colours. Even the pencil shavings look so vibrant. I couldn’t resist photographing it, just look at those colour pigments. This next set of colour pencils is called Luminance 6901. I never knew there were so many different types of colour pencils with so many different functions.
These pencils have a creamy lead with high pigment concentration and is recommended for blending and shading.
It was so fun creating this image. It took quite a while to create the perfect pyramid of colours. Here you can see the creamy, high pigment colours of the Luminance 6901. I’m so tempted to go shade and blend colours now. See what I mean by there being so many different types of colour pencils? These are Caran d’Ache’s Supracolor Soft Aquarelle pencils. They are water soluble and can be used for wash drawings, watercolour effects, blending and shading.
I thought it would be fun to separate out the pinky shades from the blues in corresponding coloured containers.
These are Caran d’Ache’s 849 pens. These are the tip of the iceberg, there are more varieties and styles of 849 pens. There are even 849 pens designed by Sir Paul Smith, not shown here.
These are called 849 metallic Popline pens. I’m so lucky to own them and believe me, they write like a dream. So smooth that they glide beautifully on paper.
The 849 pens are not new to me, as I’m already an avid user. In fact, my husband loves using them too.
So how should I style these pens? Naturally, they would have to be styled as a necklace with colourful paper clips on a pretty gold ribbon. I have included the 849 pens in Brut Rose and gold on either ends too.
I have decided to style them with corresponding blocks of colours too. I must admit, these pens were my absolute favourites. They will be specially displayed on this pastel ceramic pen stand on my desk. Introducing you now to Ecridor Mademoiselle. An elegant and feminine push button ballpoint pen that is Palladium coated.
It comes with a charm attached, but you can purchase others to interchange too. The charms come the shapes of a bow, an envelope, a heart, a clover, a lock and a ribbon.
Which one will you pick? I’m totally spoilt for choice and can’t decide which one is my favourite.
This would be a perfect gift for a loved one. Just pick the right charm for the right occasion.
These are the Neocolor 1 water resistant wax pastels. They are perfect for painting and blending, wax coating, stencilling and used on mixed media.
I have styled them in a jar in a party scene. This is the view from above. I’ve placed them in a Mason jar, used as an invitation to an art party. What do you think? A fun and alternative way to send an invite right? How about this as a Christmas gift?
So, that concludes the Instagram images I created for Caran d’Ache. What do you think? Do you have a favourite? I would love to know.
If you are a brand and would like me to create similar type images for your company, whether online or for your social media, do get in touch with me on my email firstname.lastname@example.org.
Wishing you all a wonderful week ahead.
( All photography,editing and styling are by Geraldine Tan, Editor of Little Big Bell. This is a sponsored collaboration with Caran d’Ache but all content creation and opinions are my own.)